E-numbers  /  Sweeteners  /  E960

Stevia

also: Steviol glycosides · Stevioside · Rebaudioside A · Rebaudioside M

The sweet part of the stevia leaf, 200 to 300 times sweeter than sugar. In 2024 regulators refused to let it into more foods, because toddlers would take in too much.

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An ingredient list from the soft drinks and juices aisle

Water, Cranberry Juice from Concentrate (24%), Milled Cranberry Purée (4%), Sugar, Vitamin C, Flavourings, Sweetener (Steviol Glycosides from Stevia)

E960Sweetener · Plant

Stevia

Young children who have a lot of it can go over the daily limit.

VeganVegetarianHalalKosher

UK supermarket foods that declare E960: 376 of the 43,325 we checked (0.9%)

Counted by its code or its name in the ingredient list.

Only 1.3% of these labels print “E960”. Most use the name: look for “steviol glycosides from stevia”.

Counted by NutraSafe from UK supermarket ingredient lists, September 2026. How we counted

How common it is in UK food, by aisle

  • Soft drinks and juices171 products6.5% of 2,627
  • Cakes, biscuits and desserts36 products1.0% of 3,715
  • Fruit, vegetables and salad29 products1.1% of 2,631
  • Yoghurt, milk and dairy26 products1.1% of 2,273

What stevia is, what it does and where you will see it

Why it’s worth knowing. Young children who have a lot of it can go over the daily limit. That was part of why its approved uses were not widened in 2024.

What is it?

Steviol glycosides are the sweet compounds taken from the leaves of the stevia plant, which comes from South America. The main ones are stevioside and rebaudioside A. They are 200 to 300 times sweeter than sugar. Labels may show E960, or newer codes that say how it was made: E960a from the leaves, E960b by fermentation, and E960c using enzymes.

What does it do?

It triggers the sweet taste receptors on the tongue without adding calories.

Where you will see it

Low-sugar and zero-sugar soft drinks and flavoured waters, yoghurts, flavoured dairy drinks, breakfast cereals, sweets, chewing gum, sweetener sachets and tablets, and some cakes and desserts. UK labels call it steviol glycosides, stevia, stevia leaf extract, E960 or E960a.

What the science says

The daily limit, and why it was not raised

European reviewers set a daily limit of 4mg per kg of body weight, measured as steviol, in 2010, and have kept it since. In 2024 an industry application asked for it to be raised to 6 or 16mg per kg to allow wider use. Reviewers refused, finding no good case for an increase. Their estimates showed that with the proposed extra uses, toddlers who eat the most could reach 6.9mg per kg a day, well over the limit.

Reviewers declined to raise the daily limit from 4mg per kg of body weight, and noted the proposed wider use would push the heaviest-eating toddlers over it, to about 6.9mg per kg a day.

2024Regulator reviewEFSA Panel on Food Additives and Flavourings (FAF), EFSA Journal 2024:9045

Gut bacteria

Lab and animal studies have raised the question of whether high concentrations change gut bacteria. At normal food amounts, evidence in people is limited and the picture is not settled.

Lab and animal studies found high concentrations of steviol glycosides can change gut bacteria, but whether this happens at normal intakes in people has not been established.

2019Lab and animal studyRuiz-Ojeda et al., Advances in Nutrition

Where it stands with the regulators

Approved in the UK and the EU

Daily limit. 4mg per kg of body weight a day, measured as steviol.

Legal basis
On the Food Standards Agency's approved list for Great Britain. The single E960 code has been split into E960a (from stevia leaves), E960b (by fermentation) and E960c (made with enzymes). E960d (glucosylated steviol glycosides) is not currently authorised in Great Britain.
Permitted foods
Low-calorie and sugar-free soft drinks · Fruit nectars · Flavoured dairy drinks and yoghurts · Breakfast cereals · Sweets and chewing gum · Cakes and biscuits · Sweetener tablets and powders · Some desserts and ice cream · Foods for special medical purposes
Maximum levels
Set for each type of food, measured as steviol.
History
Steviol glycosides were first approved in the EU and UK in 2011, after a European review in 2010. The approval was later widened to cover more steviol glycosides than stevioside and rebaudioside A, and a 2020 opinion found the existing safety data could be applied to 60 of them. A 2024 opinion refused an industry request to raise the daily limit and widen its use, because toddlers at high intake would go over it.

Who should be careful

People allergic to plants in the daisy family, which includes ragweed and chrysanthemums, may react to stevia, which is related. People on medicine for high blood pressure or diabetes should know that high supplement doses of stevioside had effects on blood pressure and blood sugar in trials. Look for steviol glycosides, stevia, stevia leaf extract, E960 or E960a.

The honest read

Stevia is sold as a natural, plant-based sugar swap, and is common in products for people watching their weight or blood sugar. The most important recent finding is the 2024 one: wider use could push toddlers over the limit, which is a real signal, not a technicality. The gut bacteria question comes mostly from lab and animal work. Young children at high intake are where regulators have drawn the line.

Common questions about stevia

Is E960 banned in the UK?

No. Steviol glycosides are approved in the UK. The single E960 code has been split into E960a, E960b and E960c depending on how it is made. E960d is not currently authorised in Great Britain.

Why did regulators refuse to widen stevia use in 2024?

In a 2024 opinion, European reviewers refused an industry request to raise the daily limit and allow it in more foods, because their estimates showed toddlers at high intake would go over the limit under the proposed wider uses. The existing uses did not change.

What foods contain E960?

Mostly diet and zero-sugar soft drinks, flavoured waters, low-sugar yoghurts, breakfast cereals, chewing gum, sweets and sweetener products. Labels call it steviol glycosides, stevia, stevia leaf extract, E960 or E960a.

Is E960 vegan?

Yes. The leaf extract (E960a) comes from a plant, and the fermentation-made version (E960b) is made by microbes, with nothing from animals.

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