The short of it
- We set no cookies at all until you opt in.
- The only optional cookies are Google Ads, used to measure our advertising.
- They are denied by default using Google Consent Mode.
- Our visitor analytics are cookieless and cannot identify you.
- You can change your choice at any time.
1. Who we are and what this covers
NutraSafe is a product of NutraSafe Nutrition Ltd, registered in England and Wales (company number 16813697, registered office 52 Tarvin Road, Chester, CH3 5DZ). "NutraSafe", "we" and "our" mean NutraSafe Nutrition Ltd.
This policy explains the cookies and similar technologies used on our website, nutrasafe.co.uk. How we handle your personal data more broadly is set out in our Privacy Policy. The NutraSafe app carries no advertising and no ad tracking, so this policy covers the website only.
Contact: contact@nutrasafe.co.uk
2. What cookies and similar technologies are
Cookies are small text files a website stores in your browser. "Similar technologies" include your browser's local storage, which works like a cookie but is not sent automatically to a server. We use one small piece of local storage (below) and, only with your consent, Google advertising cookies.
3. The cookies and storage we use
| Name / category | Set by | Purpose | Set when | Lasts |
|---|---|---|---|---|
| nsAdConsent (local storage) | NutraSafe (first party) | Remembers whether you allowed or declined cookies so the banner does not reappear. Stored on your device, never sent to us. | Always (it records your own choice) | Until you clear your browser storage |
| Google Ads (marketing) | Google (third party) | Lets us measure whether our Google ads bring people to NutraSafe, and lets Google attribute and, if you allow it, personalise advertising. | Only after you choose "Allow" | Up to about 13 months (set by Google) |
We do not use analytics cookies. Our visitor statistics are aggregate and cookieless. They count page views without storing anything in your browser or identifying you.
4. Consent: nothing is set until you allow it
When you first visit, our Google tag runs in Google Consent Mode v2 with advertising and analytics storage set to denied. No Google cookies are placed unless and until you choose "Allow all cookies", or turn Marketing on in Cookie settings. If you decline, nothing is stored and the site works exactly the same.
If you opt in, Google may receive information such as your IP address and the page you converted on, and may set advertising cookies. If you decline, Google receives only aggregate, cookieless signals it uses to model conversions without identifying you.
5. How to control your cookies
- On this site: use Cookie settings (also in the footer) to change your choice any time.
- In your browser: you can block or delete cookies in your settings. See Chrome, Safari, Firefox or Edge.
- Google advertising: manage ad personalisation at adssettings.google.com, or opt out of interest-based ads at youronlinechoices.eu.
6. Third parties
The only third party that can set a cookie through our website is Google (Google Ads), and only with your consent. Google's use of that data is governed by its own terms. See the Google Privacy Policy and Google's cookie information. Google may process this data outside the UK and EEA, including in the United States, under safeguards such as the UK Extension to the EU to US Data Privacy Framework and Standard Contractual Clauses.
7. Changes to this policy
We may update this policy if the cookies we use change. When we do, we will update the "Last reviewed" date above, and where the change is material we will ask for your consent again.
8. Contact
Questions about cookies or your data: contact@nutrasafe.co.uk. You also have the right to complain to the UK Information Commissioner's Office (ICO) at ico.org.uk.